Agence Matomo Analytics Solutions for Businesses

Agence Matomo offers a range of analytics solutions designed to help businesses make data-driven decisions. With its advanced tracking and reporting capabilities, Matomo allows businesses to gain valuable insights into their website traffic, user behavior, and conversion rates.

Matomo's analytics solutions are highly customizable, allowing businesses to track specific events and actions on their websites. This includes tracking form submissions, downloads, and purchases, among other actions.

Businesses can use Matomo's analytics data to inform marketing strategies, optimize website user experience, and improve overall business performance. By leveraging Matomo's solutions, businesses can make data-driven decisions that drive growth and success.

We deliver a fully configured Matomo Analytics property, complete with an exhaustive list of event tracks, including cart additions, form submissions, phone calls, and purchases. This ensures you can monitor every aspect of your business.

We associate your events with specific settings, such as order amount, margin, and customer ID, to provide you with valuable insights. This customization is crucial for making data-driven decisions.

Our team carefully configures the Matomo Analytics tags to meet CNIL requirements under the RGPD, guaranteeing compliance and accuracy. We run thorough debugging tests to ensure everything operates smoothly.

We'll work with you to create customized dashboards for your company, tailored to your specific needs and goals. This personalized approach helps you get the most out of your Matomo Analytics property.

We'll also provide you with a tool overview to introduce you to the various functions and reading methods of Matomo Analytics. This comprehensive guide will help you unlock the full potential of your data analysis and interpretation.

If you're looking to transition from Google Analytics, you can rely on a seamless migration experience with Matomo. We assist in safely transferring over high-level metrics to Matomo, ensuring retention of historical context.

For projects where data insight is important, choosing a website analytics tool is a big decision. Matomo offers valuable insights, and users are increasingly considering a migration from Google to Matomo.

You can expect a smooth transition without disruptions, thanks to Matomo's ability to retain historical context.

If you're looking to transition from Google Analytics, you can rely on a seamless migration experience. We assist in safely transferring over high-level metrics to Matomo, ensuring retention of historical context.

A smooth transition without disruptions is possible with our help. This means you can focus on what matters most - using your website analytics tool to inform your decisions.

Matomo offers valuable insights, just like Google Analytics. However, users are increasingly considering a migration from Google to Matomo.

Agency owners can benefit from the advantages of Matomo, including a website analytics tool that's tailored to their needs.

Open Source is a game-changer for businesses that want to have more control over their data analytics platform. With Matomo, you can gain insights into the source code, allowing you to make changes and customize it to meet your specific needs.

This level of flexibility is particularly useful for businesses that have unique requirements that can't be met by a standard platform. By having access to the source code, you can create your own templates and develop custom reports, dashboards, and integrations.

One of the most significant advantages of Matomo's open source nature is the ability to tailor the platform to your business needs. This is made possible by the ability to make changes to the source code, which can be a major time-saver and cost-effective solution.

As a result, businesses can save time and money by avoiding the need for expensive custom development. With Matomo, you can make changes and updates as needed, without relying on third-party developers.

By leveraging Matomo's open source capabilities, businesses can take a more proactive approach to their data analytics needs. This can lead to greater insights, improved decision-making, and a more agile business.

We handle the heavy lifting for businesses starting from scratch, ensuring a seamless Matomo installation and setup process that lets you dive straight into user insights.

Our end-to-end service includes installing the server, configuring technical aspects, and setting up Matomo, so you don't have to worry about the technicalities.

For businesses that need a custom installation, we offer expert implementation of Matomo Analytics to meet their specific challenges and integrate seamlessly into their company's ecosystem.

With the Matomo Tag Manager, you can easily add new tags to your website without delving into the source code.

This flexibility is a game-changer for website owners, allowing them to make changes quickly and efficiently.

The Matomo Tag Manager also offers the option to add standard and custom tags, giving you complete control over your website's tracking and analytics.

Configuration is where the magic happens, and with the right tools, you can easily manage your website's data without getting lost in code.

The Matomo Tag Manager allows you to add new tags to your website without diving deep into the source code, making it a game-changer for those who aren't tech-savvy.

With this tool, you can add standard and custom tags to your website, giving you flexibility and ease of use.

This means you can focus on what matters most - running your business - while the Tag Manager takes care of the technicalities.

You have complete control and ownership of your data with Matomo, which can be self-hosted and doesn't collect personal data or share data with third parties.

This ensures GDPR compliance, giving you a distinct edge in user data protection over Google Analytics.

Matomo Analytics is designed to help you achieve your growth objectives, turning them into tangible results.

By choosing Matomo, you can rest assured that your data is secure and protected, with no risk of it being shared or misused.

Matomo allows you to track up to 500 websites with a single instance, making it a scalable solution for businesses with multiple online properties.

With Matomo, you can set up goals to track specific actions on your website, such as form submissions or purchases.

You can also use Matomo to track events, such as button clicks or video plays, to gain a deeper understanding of user behavior.

Matomo's heatmaps feature visualizes user interactions on your website, helping you identify areas of improvement.

Matomo's A/B testing feature allows you to test different versions of a page or element to see which one performs better.

Matomo's real-time reporting feature provides instant access to your website's analytics data, enabling you to make data-driven decisions quickly.

Matomo's data retention feature allows you to set a custom retention period for your data, ensuring compliance with data protection regulations.

Our approach to Matomo training is certified by Qualiopi and Datadock, ensuring you receive high-quality instruction.

We offer flexible training sessions that can last from 1 to 4 half-days, allowing you to learn at your own pace.

Our trainers are experienced professionals who work with Matomo every day and share their expertise and real-world experience with you.

We provide hands-on training, covering topics such as report reading, RGPD compliance, and creating custom heatmaps and segments.

Here's an overview of what you can expect from our training sessions:

Our training sessions are designed for businesses that have already made the switch to Matomo and have a basic understanding of digital marketing and analytics.

Integration with other tools is a crucial aspect of any business. Google Analytics integrates seamlessly with Google's suite of tools like Google Ads and Search Console, providing a unified experience.

Matomo also offers integrations, but they're not as streamlined as Google Analytics when it comes to Google's ecosystem.

Self-hosting or cloud hosting options are available for total control or simplicity.

Google Services Integration is a game-changer for businesses that rely on Google's suite of tools.

Google Analytics integrates seamlessly with Google Ads and Search Console, providing a unified experience for businesses that use these services.

Many businesses heavily rely on Google's suite of tools, and Google Analytics' integration with these services is a major advantage.

Google Analytics' integrations with Google's ecosystem are not as streamlined as those offered by Google Analytics itself, even though Matomo also offers integrations with these services.

You have the freedom to choose how you host your data, which is a great thing. You can either host it yourself for total control, or use Matomo's cloud option for simplicity.

Self-hosting gives you complete control over your data, which is perfect for those who value independence. With self-hosting, you can manage your data exactly as you see fit.

On the other hand, using Matomo's cloud option is a more straightforward and easy-to-manage solution. This way, you can focus on other aspects of your business or project.

Either way, you can't go wrong – both options are available to you, and you can choose the one that best suits your needs.