Hiring an SEO expert can be a game-changer for your company's online presence.
With the right SEO strategy, you can increase your website's visibility by up to 80%, according to a study on SEO best practices.
A well-executed SEO plan can also boost your website's ranking on search engines, making it more likely to appear on the first page of Google, which gets 92% of search engine traffic.
By investing in SEO, you can reach a wider audience and drive more traffic to your website, leading to increased sales and revenue.
Why Hire an SEO Expert?
Only 40.9% of small business owners claim to be very satisfied with their current levels of web traffic. This means that a significant number of businesses are struggling to attract the online presence they need.
Many businesses lack the internal bandwidth to tackle SEO efforts, which can be a major obstacle. A lack of expertise or interest in SEO can also hinder progress.
Outsourcing SEO to the professionals is a great solution to this problem, allowing businesses to tap into the expertise they need to succeed.
Benefits of Hiring an SEO Expert
Hiring an SEO expert can greatly benefit your online presence, with studies showing that the top 5 results on the first page of Google SERPs receive 67.60% leads.
By targeting high search volume keywords, you can enjoy better search engine rankings and enhance brand awareness in the target audience.
As 93% of all online activities start with search engines, making your brand visible to the target audience is crucial, and hiring a top SEO expert can help you achieve this.
With the right SEO strategy, you can increase organic traffic to your website and improve the user experience, leading to higher conversions and sales.
Here are some benefits of hiring an SEO expert:
- Target high search volume keywords to enjoy better search engine rankings
- Enhance brand awareness in the target audience
- Cost-effective marketing strategy to make your brand visible to the target audience
- Increase organic traffic to your website
- Improve the user experience of your website
- Get an edge over your competitors
- Benefit from higher conversions
- Pave the way for improved sales and higher margins
- Increase footfalls in your store
By hiring an SEO expert, you can also increase your website traffic by up to 300% more than social media, according to search engines like Google, Bing, and Yahoo.
With the right SEO strategy, you can expect to see a 13% increase in leads and a 9.6% boost in sales, as seen in the success stories of Saffron Edge's clients.
SEO Expert Services
Hiring an SEO expert can be a game-changer for your online presence. With their expertise, you can improve your online visibility and engagement by making your brand visible to the target audience, which is crucial since 93% of all online activities start with Search engines.
A reputable SEO expert will take a comprehensive approach to SEO, considering 200 other factors that determine the rankings of your website, including design, meta-structure, loading speed, user experience, and more.
One of the key benefits of hiring an SEO expert is that they will optimize your website's content, blogs, meta titles, meta-tags, link building, and more to place your site at the top of search engine results. They'll also create and optimize campaigns to generate leads and boost your sales.
A good SEO expert will work with you to understand your business goals and identify the shortcomings that are holding you back from reaching them. They'll then develop a digital marketing strategy to help you achieve your goals, including optimizing your website, creating content, and promoting your products and services.
Here are some key benefits of hiring an SEO expert:
- 100% ethical and white hat SEO approach.
- Professional content support by certified copywriters.
- SEO tactics based upon the Google Algorithm’s concept of AI & Rankbrain.
- Expertise in Local, Global, Multilingual, eCommerce & Multiregional SEO.
- All your accounts and data stay in safe hands with stringent NDAs.
- Continuous knowledge and brain storming sessions for the team.
By hiring an SEO expert, you can build on the gains you've already made and level up your existing efforts to achieve sustainable organic growth. With the right expertise, you can create and optimize campaigns to generate leads and boost your sales, and track the growth of your enterprise to measure the ROI.
Choosing an SEO Expert
To find a reliable SEO expert, consider their experience, expertise, transparency in operations, and positive reviews from customers.
Know some SEO basics and define your objectives before hiring an expert. This will help you set realistic goals and understand the strategies your SEO expert recommends.
When hiring an SEO consultant, prioritize experience. What sets top SEOs apart isn't knowledge, but the experience to know how and when to apply that knowledge.
Here are some platforms to find SEO experts:
- LinkedIn: Utilize advanced search features to filter professionals based on their skills, industry, and recommendations.
- XING: A professional networking platform, particularly popular in Europe, where you can search for SEO-related keywords.
- Clarity.fm: A platform that connects businesses with experts across various fields, including SEO, for one-on-one consultations.
- Codementor: A platform that connects businesses with experts in various fields, including SEO, for advice and guidance.
By considering these factors and using these platforms, you can find a trustworthy SEO expert who can help you achieve your online goals.
Define Your Objectives
Defining your objectives is a crucial step in choosing an SEO expert. It's essential to set realistic goals and understand what success looks like to you.
Knowing some SEO basics will help you set realistic goals. This will also make it easier to understand the strategies your SEO expert recommends. Moz's SEO Learning Center is a top-notch resource for learning the fundamentals.
Getting specific about what success looks like to you will give your SEO expert a much better understanding of what needs to be done to reach your targets. For example, instead of setting a goal like "more traffic", try to specify how much additional organic traffic you want to generate within a specific time frame.
Here's an example of a specific goal: "I want to increase my web traffic by 15% over the next 12 months."
Local
Local SEO is a crucial aspect of your SEO strategies if your business involves selling products and services locally. 64% of consumers use Google My Business profile to find the contact information of local businesses. Our SEO teams have expertise in Local SEO strategies and can develop successful strategies to feature your website in the local pack of Google and other Search engines.
Local SEO involves claiming and optimizing Google My Business account, listings in local directories, citation building, and review management. This can be done through comprehensive SEO packages that include local SEO as well. Our experts ensure that we claim and optimize your GMB listing, get positive reviews, and feature in the local pack of Google search results.
If you're running a local business, you'll want to show up in map listings for relevant search queries. For example, if you run a pizzeria in Denver, you'll want to show up in map listings for "Pizzerias in Denver". To achieve this, you may want to hire an SEO expert or agency that has expertise in local SEO.
Local SEO meetups and events provide an invaluable opportunity to engage with SEO professionals on a personal level. Joining SEO or digital marketing meetups in your local area can provide opportunities to meet experts face-to-face, fostering a more personal connection and allowing you to assess their communication and interpersonal skills.
Professional Networking Platforms
Professional networking platforms can be a valuable resource for finding a trusted SEO expert. These platforms allow you to connect with professionals who have expertise in SEO and can provide personalized advice.
One of the most popular professional networking platforms is LinkedIn. It's a great place to find SEO experts, and you can use advanced search features to filter professionals based on their skills, industry, and recommendations.
XING is another professional networking platform, particularly popular in Europe. It provides a space for professionals to connect, share insights, and showcase their expertise. Searching for SEO-related keywords can lead you to individuals with specialized skills in search engine optimization.
AngelList primarily focuses on connecting startups with talent, but it can also be a valuable platform for finding SEO experts for a startup or tech-oriented project. It allows you to explore the profiles of professionals with a keen interest in the startup ecosystem.
Dribbble is a platform that's traditionally known for designers, but it can also be useful for finding SEO experts with a design-centric focus. Many SEO projects benefit from a combination of technical SEO and visually appealing design, making Dribbble a unique platform to discover professionals with these combined skills.
Here are some top professional networking platforms to look forward to:
- LinkedIn: A leading professional networking platform where you can find a plethora of SEO experts.
- XING: A professional networking platform popular in Europe, providing a space for professionals to connect and share insights.
- AngelList: A platform that connects startups with talent, including SEO experts for tech-oriented projects.
- Dribbble: A platform that's useful for finding SEO experts with a design-centric focus.
Referrals and Recommendations
Referrals and Recommendations are a great way to find a trusted SEO expert. A recent study on small business digital marketing found that only 40.9% of small business owners are very satisfied with their current levels of web traffic.
You can tap into your professional network for recommendations by asking people if they know anyone who works in SEO or have used an SEO expert that they were happy with. You can also post on LinkedIn to ask for recommendations.
Personal referrals carry significant weight as they often come from individuals with firsthand experience and can vouch for the expertise and effectiveness of the recommended expert. It's essential to be specific about your requirements and the goals you aim to achieve with SEO to ensure that the recommendations you receive are tailored to your business needs.
You can explore online reviews, testimonials, or case studies associated with recommended SEO experts to gather more insights into their track record and the projects they have delivered for businesses similar to yours. By doing so, you increase the likelihood of finding an SEO expert with a proven ability to drive results and contribute to your online success.
Some top platforms to look for referrals and recommendations include LinkedIn, XING, AngelList, and Dribbble. You can use advanced search filters on these platforms to find SEO experts with a strong background in your industry.
Industry Experience
Industry experience is crucial when choosing an SEO expert. It's not just about having knowledge, but also knowing how and when to apply that knowledge.
Experience can be a red flag if the SEO expert doesn't have a clear About/Bio page on their website. A sleek website doesn't necessarily mean they have years of expertise.
You want an SEO expert who has a proven track record, not one who is still learning on the job. Don't be fooled by someone with decades of experience if they're using outdated techniques.
It's also important to ask if they've delivered success for businesses similar to yours. This will help you determine if they have the right expertise for your industry.
Finding an SEO Expert
Finding an SEO expert can be a daunting task, but with the right resources, you can find the perfect fit for your business. LinkedIn is a leading professional networking platform where you can hunt down a plethora of SEO experts, utilizing advanced search features to filter professionals based on their skills, industry, and recommendations.
You can also tap into your professional network for recommendations, asking people in your network for a referral or posting on LinkedIn to ask for recommendations. This is one of the most reliable ways to find a trusted SEO expert.
To find SEO experts from India, consider hiring a company like VE, one of the best SEO outsourcing companies in India, which offers a talent pool of technical wizards. Alternatively, you can use platforms like AngelList, which primarily focuses on connecting startups with talent, or Dribbble, which can be useful for finding SEO experts with a design-centric focus.
Here are some top platforms to find an SEO expert:
You can also consider consultation platforms like Clarity.fm, Codementor, Experfy, and Catalant, which connect businesses with experts for one-on-one consultations. This allows you to directly talk it out with potential SEO professionals before committing to a long-term engagement.
Platforms to the Best
If you're looking for a platform to find an SEO expert, Ahrefs, Moz, and SEMrush are top contenders.
Ahrefs, for instance, has a vast database of SEO professionals with varying levels of expertise, including those with certifications like Google Analytics and Google Ads.
Moz, on the other hand, offers a range of tools and resources for SEO professionals, including a community forum where experts can connect and share knowledge.
SEMrush has a robust platform that allows businesses to find and hire SEO experts with specific skill sets and experience.
While these platforms can be a great starting point, it's essential to conduct thorough research and interviews to ensure you find the right expert for your business needs.
Ahrefs' database includes over 1 million SEO professionals, making it a valuable resource for businesses looking to find the right expert.
Moz's community forum has over 10,000 active members, providing a wealth of knowledge and expertise for businesses to tap into.
SEMrush's platform allows businesses to filter SEO experts by location, language, and industry, making it easier to find a specialist who understands their specific needs.
Tap Into Your Professional Network
Tap into Your Professional Network for Recommendations.
Asking people in your professional network for a referral is one of the most reliable ways to find a trusted SEO expert. Your network can provide valuable insights and recommendations, saving you time and effort in your search.
Have you considered asking your colleagues or friends if they know anyone working in SEO? They might have a personal connection or a recommendation that can lead you to a reliable SEO expert.
You can also post on LinkedIn to ask for recommendations. This platform has been known as the leading professional networking platform, where you can find a plethora of SEO experts. Utilize advanced search features to filter professionals based on their skills, industry, and recommendations.
Here are some platforms where you can ask for recommendations and connect with potential SEO experts:
- AngelList
- Dribbble (for Design-focused SEO)
By tapping into your professional network, you can gain valuable insights and recommendations that can help you find a trusted SEO expert.
India Makes Business Sense
Hiring an SEO expert from India can be a smart business move, especially with the country's large pool of technical talent. India is the largest hub of technical wizards.
You'll have access to a huge talent pool to choose from, which can be a game-changer for your business. VE is one of the best SEO outsourcing companies in India.
Our fine-tuned SEO experts are well-versed in everything from local SEO strategy setup to creating SEO-friendly websites. They can help you crack the Google search rankings.
Innovation-led approaches have helped thousands of clients acquire a solid foothold and visibility among various search engines. Our dedicated SEO specialists can curate legit and professional SEO strategies aligned with your brand.
We have certified SEO experts to deliver success, regardless of the industry challenges and competition.
SEO Expert Costs
Hiring an SEO expert can be a significant investment for your business, but it's essential to understand the costs involved. The cost of hiring an SEO expert can vary widely depending on several factors, including the scope of work, industry competitiveness, and the level of expertise of the SEO professional or agency.
The complexity and depth of your SEO needs will impact the overall cost. A one-time consultation with an SEO expert may range from $100 to $500, depending on the depth of analysis and recommendations.
If your business operates in a highly competitive industry, the cost of SEO may be higher due to the increased effort needed to outperform competitors and rank prominently on search engines. This can range from $500 to $5,000 or more per month.
The experience and expertise of the SEO experts or agency play a crucial role in determining cost. Seasoned professionals or agencies with a proven track record may charge higher fees, reflecting their proficiency in delivering results. This can range from $1,000 to $10,000 or more for specific projects.
Here's a breakdown of the estimated costs for hiring an SEO expert:
While it's true that hiring an external SEO partner is an ongoing expense, it's often quicker and less expensive than hiring an in-house professional. Outsourcing your SEO means you won't need to cover the costs of training, equipment, and software necessary for the job, and you'll also skip the time it takes to onboard a new employee.
Outsourcing SEO Services
Outsourcing SEO services can bring numerous benefits to your business. By partnering with Virtual Employee, you can expect a 100% ethical and white hat SEO approach.
You'll have access to professional content support from certified copywriters, ensuring high-quality content that resonates with your target audience. Their expertise in Local, Global, Multilingual, eCommerce & Multiregional SEO will help you reach a broader audience.
One of the advantages of outsourcing SEO is that it gives your team more time to focus on other high-impact business activities. By handing over SEO responsibilities to the experts, you can ensure better results and prevent your employees from being spread too thin.
Here are the key benefits of outsourcing SEO services:
- 100% ethical and white hat SEO approach.
- Professional content support by certified copywriters.
- Expertise in various types of SEO.
- All data stays safe with stringent NDAs.
Specialized Agencies
Specialized agencies can bring a wealth of experience and knowledge to your digital optimization efforts, having worked on a multitude of projects across various industries.
By tapping into the collective expertise of an agency, you can expect tailored strategies, in-depth analytics, and a dedicated team focused on maximizing your online visibility and success.
Specialized SEO agencies often house a team of SEO professionals with diverse skill sets, including content creators, technical experts, and analytics specialists.
Reviewing an agency's portfolio, client testimonials, and case studies can offer insightful details into their capabilities and the results they’ve achieved for businesses similar to yours.
This can help you make an informed decision when choosing a specialized agency to partner with.
Outsource to Stay Ahead
Outsourcing SEO services can give your team more time to focus on other high-impact business activities, allowing you to better manage your workload and prioritize tasks.
With a team of experts handling your SEO, you can expect better results and a more efficient use of your employees' time.
Outsourcing SEO services to a specialized agency can bring a wealth of experience and knowledge to your digital optimization efforts.
At Virtual Employee, the SEO team consists of 250+ professionals who invest heavily in SEO R&D, constantly experimenting and learning to improve their strategies.
They work on setting up controlled experiments, testing hypotheses, and evaluating results to eventually make those hacks a part of their SEO strategy.
By outsourcing your SEO, you can tap into the collective expertise of a team of SEO professionals with diverse skill sets, including content creators, technical experts, and analytics specialists.
Here are 6 reasons why companies outsource SEO services:
- 100% ethical and white hat SEO approach.
- Professional content support by certified copywriters.
- SEO tactics based upon the Google Algorithm’s concept of AI & Rankbrain.
- Expertise in Local, Global, Multilingual, eCommerce & Multiregional SEO.
- All your accounts and data stay in safe hands with stringent NDAs.
- Continuous knowledge and brainstorming sessions for the team.
Engaging with a specialized SEO agency can offer tailored strategies, in-depth analytics, and a dedicated team focused on maximizing your online visibility and success.
Frequently Asked Questions
Are SEO consultants worth it?
SEO consultants can be a valuable investment for small businesses, helping them increase online visibility without breaking the bank
Can I do SEO as a freelancer?
Yes, you can do SEO as a freelancer, offering flexibility and competitive pay. Freelance SEO specialists provide various optimization services to improve website rankings and online visibility.
Sources
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