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Similarweb App Insights can help you make informed decisions about your business. With its vast database of website traffic data, you can gain a deeper understanding of your target audience.
Similarweb's traffic data is sourced from over 3 billion visits per month, giving you a comprehensive view of your online presence. This data can be used to identify trends and patterns that might be missed with smaller datasets.
To optimize your business, start by analyzing your website's traffic sources. Similarweb's data reveals that 51% of website traffic comes from organic search, while 25% comes from social media.
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Overview
SimilarWeb app is a powerful tool that provides comprehensive insights into websites and apps. It's a must-have for anyone who wants to understand their online presence.
SimilarWeb offers a range of features, including website traffic analysis, audience insights, and competitor analysis. This is especially useful for businesses looking to improve their online marketing strategies.
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With SimilarWeb, you can see how many visitors your website receives, where they come from, and what they do on your site. This level of detail can be incredibly valuable for making data-driven decisions.
SimilarWeb also provides information on your website's top pages, including the most visited pages and the pages with the highest bounce rates. This can help you identify areas for improvement and optimize your content accordingly.
By using SimilarWeb, you can gain a deeper understanding of your target audience and tailor your marketing efforts to better meet their needs. This can lead to increased engagement and conversion rates.
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Acquisitions
Similarweb has made a significant move in the digital intelligence market by acquiring 42matters, a company known for its high-quality data in the App Intelligence space.
42matters was founded in 2011 and is headquartered in Zurich, Switzerland. It has been a vital partner in Similarweb’s App Intelligence offering for 2 years, providing essential data that has helped app creators and owners gain a competitive edge.
The acquisition will significantly expand Similarweb’s app intelligence solution, providing enhanced insights for app owners into the performance of their own apps versus those of their competitors. This is made possible by integrating 42matters’ advanced solutions across app store data, app engagement data, and mobile SDK data.
42matters’ app data covers 12 app store platforms, over 2.1 million publishers, 2,600+ SDKs, and more than 20 million apps. This acquisition immediately expands the Similarweb Data-as-a-Service (DaaS) catalog, creating new opportunities for customers to leverage and integrate Similarweb Digital Data into their operation and growth strategies.
Similarweb will leverage the expertise and know-how of the 42matters team to innovate and expand its offerings. The inclusion of mobile SDK data will allow Similarweb to offer deeper insights into app development and usage patterns.
The acquisition is expected to strengthen Similarweb’s app intelligence offering and lay the foundations for further leadership and innovation in the digital intelligence market.
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Frequently Asked Questions
What is Similarweb used for?
Similarweb is used for analyzing website and app traffic, user behavior, and market trends to inform marketing, sales, and research decisions. It provides valuable data insights to help businesses make informed decisions and drive growth.
Is Similarweb free to use?
Yes, our freemium version is available at no cost. Sign up to explore our free features and learn more about our premium offerings.
Sources
- https://www.similarweb.com/corp/research/mobile-app-intelligence/
- https://chromewebstore.google.com/detail/similarweb-website-traffi/hoklmmgfnpapgjgcpechhaamimifchmp
- https://www.discovercloud.com/products/similarweb
- https://www.startupticker.ch/en/news/similarweb-acquires-42matters
- https://www.mrweb.com/drno/news36910.htm
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