Yoast SEO Premium offers a range of advanced features that can help take your website's search engine optimization to the next level.
One of the key benefits of Yoast SEO Premium is its ability to analyze your website's content and provide actionable suggestions for improvement. The plugin can help you optimize your titles, descriptions, and keywords to make your content more search engine friendly.
With Yoast SEO Premium, you can also track your website's technical SEO health and identify areas for improvement. This includes checking for broken links, duplicate content, and other issues that can harm your website's search engine rankings.
By using Yoast SEO Premium, you can improve your website's visibility and drive more traffic to your site.
Yoast SEO Premium Features
Yoast SEO Premium offers a range of advanced features that take your website's SEO to the next level.
One of the key benefits of Yoast SEO Premium is the ability to analyze multiple focus keywords, which is a feature you won't find in the free version.
You can also create social snippet previews, which is a great way to optimize your social media posts for search engines.
Readability check is a feature that's available in both the free and premium versions of Yoast SEO.
Yoast SEO Premium also includes a range of advanced features, such as internal link suggestions, content analysis, and a redirect manager.
Here are some of the key features you'll find in Yoast SEO Premium:
With Yoast SEO Premium, you'll also get a year of support and ad-free experience, which is a great value for the price.
Keyword Optimization
Yoast SEO Premium offers a keyword optimization helper that identifies potential keywords for your pages and posts, making it easier to rank for multiple keywords in a single post.
You can choose up to 3 focus keywords in a single post, which helps to rank for multiple keywords in a single post.
The premium version also includes advanced features like detecting keyword variations, optimizing for synonyms, and related terms, thereby aligning with Google's preference for natural text composition.
However, it's essential to note that Yoast Premium's SEO analysis for multiple focus keywords has its limitations, and it may not accurately reflect secondary keyword optimization due to its focus on exact match over partial match scenarios.
To get the most out of Yoast SEO Premium's keyword optimization feature, it's recommended to use up to 3 focus keywords per post, which can enhance your content's targeting capabilities and potentially attract a broader range of search queries.
Here's a summary of the keyword optimization features in Yoast SEO Premium:
- Up to 3 focus keywords per post
- Keyword variations, synonyms, and related terms detection
- SEO analysis for multiple focus keywords
- Readability analysis and keyword density check
By using these features, you can optimize your content for search engines and improve your website's visibility.
Advanced Features
The Yoast SEO Premium plugin offers a range of advanced features that can help improve your website's SEO performance.
One of the most significant features is the Redirect Manager, which allows you to create redirects for old URLs and preserve your site's SEO value. This feature supports various types of redirects, including 301, 302, 307, 410, and 451.
The plugin also includes an AI-powered feature for generating SEO titles and meta descriptions, which can save you time and ensure that your titles and descriptions are optimized for the best possible performance.
Additionally, Yoast SEO Premium offers intelligent internal linking suggestions, which can help improve search engine crawling and indexing, as well as enhance visitor navigation. This feature includes a copy/paste icon, a checkmark for already linked posts, and drag-and-drop functionality.
Here are some of the advanced features of Yoast SEO Premium:
Redirect Manager
The Redirect Manager is a powerful tool in Yoast SEO Premium that helps maintain your site's SEO value when pages are removed or relocated. It automatically creates redirects, ensuring that visitors and search engines are directed to the correct page.
You can choose from various types of redirects, including 301, 302, 307, 410, and 451, each catering to different scenarios. For example, a 301 redirect is used for permanent URL changes, while a 302 redirect is used for temporary URL changes.
Using regex for bulk redirects allows for complex redirections, making it easier to manage your site's SEO. This feature is particularly useful when you need to redirect a large number of URLs at once.
With the Redirect Manager, you can avoid 404-page errors and keep visitors engaged by quickly redirecting them to the appropriate content. This leads to improved SEO and a smoother user experience.
Here are the different types of redirects supported by the Redirect Manager:
- 301: permanent URL changes
- 302: temporary URL changes
- 307: temporary URL changes (HTTP/1.1)
- 410: content deletion
- 451: legal unavailability
Meta Tags and Open Graphs
Meta tags and Open Graphs are crucial for optimizing your website's visibility on search engines and social media. They provide additional information to search engine crawlers and help control how your site looks when shared on social media.
Meta tags are snippets of code that provide additional information to search engine crawlers. You can use many features of the plugin for free, including meta tags, except for a few premium features.
To improve your SEO performance, adding relevant meta tags to your pages and posts is essential. You can use the plugin's free version to edit meta tags and set auto-generating rules.
A meta description provides a brief summary of each page's content and should be kept under 160 characters. You can easily create meta descriptions for each page or post on your website using the plugin's free version.
Open Graphs are used to display the title, description, and thumbnail image of a post when someone shares a link to your website. You can edit Open Graphs for social media using the plugin.
Here's a list of features you can use in the free version to manage meta tags and Open Graphs:
- Meta title
- Meta description
- Snippet Preview
- 1 Focus Keyword
- Limited Readability analysis
- Meta robots tags
- Robots.txt management
- Canonical URL
- Social tab without preview
Canonical URLs
Canonical URLs are a crucial aspect of website optimization. They help reduce duplicate content on your site by telling search engine crawlers which version of a page is the original.
By using canonical URLs, you can avoid search engines indexing multiple versions of the same content, which can negatively impact your website's visibility and credibility.
To implement canonical URLs, you can use the Yoast plugin's feature, which allows you to specify the canonical URL for each page on your site. This is especially useful for websites with multiple URLs that redirect to the same content.
Here's a list of the benefits of using canonical URLs:
- Reduces duplicate content on your site
- Tells search engine crawlers which version of a page is the original
- Improves your website's visibility and credibility
According to the Yoast plugin, canonical URLs can be added to your website using their plugin, which is a great feature for optimizing your site's SEO performance.
Internal Linking
Internal linking is a crucial feature for any website, and Yoast SEO Premium offers several advanced features to make it easier to manage and improve your website's structure.
Internal links help improve a website's structure and allow visitors to navigate between pages easily, which can positively impact SEO.
One of the key benefits of internal linking is that it allows Google to get your site pages indexed faster.
Yoast Premium's internal linking suggestions feature streamlines the SEO workflow by helping users easily identify potential links within their content.
This feature is particularly useful for larger websites, such as blogs, eCommerce websites, and directories, where managing internal links can be a challenge.
You can use the internal link feature in Yoast Premium to link all your internal site pages.
Here are some of the advanced features of Yoast SEO Premium's internal linking:
- Prioritisation of cornerstone content in link suggestions
- Orphaned content filter to identify and interlink posts lacking internal connections
- SEO workouts to guide users through improving their site’s health by managing cornerstone content and fixing orphaned content
These features are pivotal for SEO and site structure, ensuring critical content remains updated and properly interlinked.
Focus Keyword Export
The Focus Keyword Export feature is a game-changer for anyone managing a large website or working with multiple client sites.
This feature, part of Yoast SEO Premium, simplifies the exportation of focus keywords, allowing you to export a list of all the focus keywords used, along with the corresponding URLs.
Having a list of focus keywords at your fingertips makes it easy to keep track of your keyword strategy and ensure consistency across your site.
With this feature, you can export your focus keywords and URLs, making it a breeze to manage your content and stay organized.
This feature is particularly useful for SEO professionals who work with multiple client websites, as it saves time and effort in managing keyword strategies.
Tools and Integrations
Yoast SEO Premium offers a range of tools and integrations to help you optimize your website's performance.
One of the key features is integration with SEO tools, which helps you monitor and analyze your SEO performance. This includes benefits like generating unique and SEO-optimized meta descriptions in Yoast, fixing SEO and readability errors automatically, and paraphrasing titles with AI content optimizer.
The premium version also includes social media integration, which helps increase brand visibility on key platforms. This feature can automate shares of new content, ensuring your followers are always up to date with what's happening on your site.
Yoast Premium integrates with other popular platforms like Google Analytics and Search Console, allowing you to track your website's performance on those platforms. This integration also enables you to analyze search results directly from the WordPress dashboard.
Here are some of the core SEO tools available in both the free and premium versions of Yoast SEO:
- Features to assist in creating XML sitemaps
- Readability check to ensure content is understandable and engaging
- Snippet Editor to customize SEO titles and meta descriptions
- Canonical URL settings to prevent duplicate content issues
- Breadcrumbs functionality to improve SEO and website navigation
Schema Markups
Schema markups are snippets of code that can be added to your website to provide additional information to search engine crawlers.
You can use schema markups to help search engines interpret and rank your content more accurately, which can improve the visibility of rich snippets displayed in search results.
Yoast Premium automatically creates and implements the schema.org markup for your website, tying schema bits in a unique structured data graph.
Both Yoast SEO and All in One SEO offer full schema.org support, allowing you to specify the type of information your content includes, such as a recipe, blog post, or product page.
With Yoast SEO, you can view default schema settings by visiting the SEO » Search Appearance page, where you can select whether your website is for an individual or an organization.
All in One SEO also has a default section for site-wide schema.org settings, where you can provide your organization or individual name, logo, phone number, and contact type.
You can change the default schema settings for your different content types with both Yoast SEO and All in One SEO.
With All in One SEO's Next-Gen Schema Generator, you can set schema settings for each individual post and page in just a couple of clicks.
All in One SEO offers a lot more schema types, including book schema, recipe schema, software schema, how to schema, job posting schema, FAQ schema, and more.
Tool Integrations
Yoast Premium offers a range of tool integrations that can help streamline your SEO efforts. One such integration is with Google Analytics and Search Console, allowing you to track your website performance directly from the WordPress dashboard.
You can also integrate Yoast Premium with other popular platforms, including Google Search Console. This integration allows for a streamlined workflow in analysing search results directly from the WordPress dashboard.
AI Assistant by 10Web – SEO pack is a tool that integrates with Yoast SEO, offering benefits such as generating unique and SEO-optimized meta descriptions in Yoast, and fixing Yoast SEO and readability errors automatically.
Additionally, Yoast Premium includes advanced social media integration, helping to increase brand visibility on key platforms. This feature can help automate shares of new content so that followers are always up to date with what's happening on your site.
Here are some of the key tool integrations offered by Yoast Premium:
- Google Analytics
- Google Search Console
- Ai Assistant by 10Web – SEO pack
These integrations, combined with Yoast Premium's advanced features, provide users with a comprehensive SEO toolkit, streamlining strategies across platforms.
XML Sitemaps
XML sitemaps are a crucial part of SEO, helping search engine crawlers quickly and easily find all the pages on your website. This ensures that search engine crawlers have a comprehensive view of your entire site, making it easier for them to index all the content.
Yoast SEO helps users create XML sitemaps for all their web pages, which is incredibly important for website visibility and indexing by search engines. This feature is available in both Yoast SEO versions, including the free one.
Publishing a new page or post will automatically include it in the XML sitemap, making it easy to keep your site up to date. You can easily enable this feature by going to SEO and checking the option of “XML Sitemap.”
XML sitemaps help Google discover your site pages, which is essential for getting organic traffic. You can use the XML Sitemap feature on Yoast Premium and free, making it one of the best sitemap plugins for WordPress.
Here are some key benefits of using XML sitemaps:
- Help search engine crawlers quickly and easily find all the pages on your website
- Ensure search engine crawlers have a comprehensive view of your entire site
- Make it easier for users to navigate your site
Yoast SEO also includes canonical URL settings to help search engines identify the correct version of a page, aiding in the prevention of duplicate content issues.
Image Optimization
Image Optimization is a crucial step in making your website visually appealing and engaging. Images help to break up text and make content more shareable.
Images can be sized correctly and compressed in the most effective way possible with the right tools. This helps to improve loading times.
Optimizing images can also positively impact SEO.
Internal Link Suggestions
Internal link suggestions are a game-changer for improving your website's structure and SEO. They help visitors navigate between pages easily, and search engine crawlers consider them when determining the relevance of a given page.
Internal links are pivotal for SEO and site structure, ensuring critical content remains updated and properly interlinked. This is especially true for larger websites, such as blogs, e-commerce websites, and directories.
Yoast Premium's internal linking suggestions feature streamlines the SEO workflow by helping users easily identify potential links within their content. This improves search engine crawling and indexing, and enhances visitor navigation.
The strategic use of internal links helps distribute link equity across a website, which can boost the authority and ranking potential of interconnected pages. It also improves the website's architecture beyond the basic site taxonomy.
Yoast SEO Premium offers various user-friendly features to make adding internal links more efficient, including a copy/paste icon, a checkmark for already linked posts, and drag-and-drop functionality.
Some of the key features of Yoast Premium's internal linking include prioritisation of cornerstone content in link suggestions, an orphaned content filter to identify and interlink posts lacking internal connections, and SEO workouts to guide users through improving their site's health.
Here are some of the benefits of using internal link suggestions:
- Prioritisation of cornerstone content in link suggestions
- Orphaned content filter to identify and interlink posts lacking internal connections
- SEO workouts to guide users through improving their site's health
By using internal link suggestions, you can improve your website's structure, SEO, and user experience.
Social Media Integration
Social media integration is a crucial aspect of online presence, and Yoast SEO Premium's advanced feature helps increase brand visibility on key platforms. This feature automates shares of new content so that followers are always up to date with what’s happening on your site.
With Yoast SEO Premium, you can optimize the appearance of any content shared on social media and ensure that all images have the right size and formatting. This is especially important for maintaining a prominent social media presence in the current digital era.
The social media preview feature in Yoast SEO Premium allows users to visualize how their posts will look on Facebook and Twitter directly from the WordPress editor. This enables you to refine your keyword strategy for better SEO.
By automating content sharing and optimizing posts' appearance across social platforms, Yoast SEO Premium's social media integration facilitates enhanced user engagement on social media.
AI Title & Meta Generator
The AI Title & Meta Generator is a game-changer for any website owner looking to boost their SEO. It leverages artificial intelligence to optimize titles and meta descriptions, providing multiple options based on page content analysis.
This feature is available in Yoast SEO Premium and can save you a significant amount of time. By analyzing your page content, it can generate SEO-optimized titles and meta descriptions that are tailored to your specific needs.
One of the benefits of this feature is that it can help you avoid common mistakes that can harm your SEO. For example, it can paraphrase titles with an AI content optimizer, making sure they are unique and engaging.
Here are some key benefits of the AI Title & Meta Generator:
- Generate unique and SEO-optimized meta descriptions in Yoast.
- Paraphrase titles with AI content optimizer.
By using this feature, you can ensure that your titles and meta descriptions are always optimized for the best possible performance. This can lead to improved search engine rankings and more traffic to your website.
Academy Access
With Yoast SEO Premium, you get free access to the Yoast SEO Academy, an online platform that offers comprehensive SEO training.
The academy's courses cover a range of topics, from the basics of SEO to advanced techniques.
Whether you're a beginner or an experienced SEO professional, the Yoast SEO Academy can provide valuable insights and knowledge to boost your SEO skills.
Streamlining Workflow
Streamlining your workflow can be a game-changer for your online presence.
The Yoast SEO Premium plugin offers several features that can save you time on various SEO tasks, including site maintenance and content optimisation.
Its updated sidebar and intuitive feature settings pages streamline the SEO process, making it easier to manage your site's optimisation.
Regular updates aim for greater efficiency in SEO efforts, ensuring you're always on top of your game.
The plugin's advanced tools enable quick and efficient optimisations, which can be crucial for users looking to save time on their SEO tasks.
The content insights tool in Yoast Premium highlights the most used words and phrases on a page, encouraging content alignment with targeted keywords.
By using these features, you can streamline your SEO workflow and ensure that your site is always optimised for the best possible performance.
Daily Tasks
Creating an XML sitemap is a vital task for any website, and Yoast SEO versions offer this feature to help search engine crawlers index content efficiently.
You can also use the Readability check in Yoast SEO to ensure your content is understandable and engaging for readers.
The Snippet Editor in Yoast SEO allows for customization of SEO titles and meta descriptions, which is essential for optimizing your website's search engine presence.
Both free and premium versions of Yoast SEO include canonical URL settings to prevent duplicate content issues.
Breadcrumbs functionality is also available in both versions, helping users navigate a website's structure and improving SEO.
Here are some daily tasks you can perform using Yoast SEO:
- Creating and updating XML sitemaps
- Conducting readability checks on your content
- Customizing SEO titles and meta descriptions
- Setting canonical URLs
- Using breadcrumbs to improve website structure
By incorporating these tasks into your daily routine, you can ensure your website is optimized for search engines and users alike.
Support and Pricing
Yoast SEO Premium offers extensive support, including access to a premium forum where experts can provide guidance on configuring and using the plugin properly, and premium support that offers more detailed one-on-one help and advice from Yoast experts.
The paid version also includes 24/7 customer support, allowing you to send an email and get quick answers. One year of customer support can be especially valuable for beginners in learning SEO.
The subscription for Yoast SEO Premium includes a range of features, including advanced keyword optimisation, internal linking suggestions, content insights, and redirect manager, among others. The pricing for Yoast SEO Premium is $99 per year, excluding VAT, with the option to purchase additional extensions for each site.
Here's a comparison of the pricing for Yoast SEO and All in One SEO:
The cost-effectiveness of Yoast SEO Premium is subjective and depends on the user's specific needs and the value derived from its advanced features.
Access to Support
Access to Support is a game-changer for those who need help with Yoast SEO. You get a lot more support in the paid version, including access to a premium forum where experts can provide advice and guidance.
The paid version offers more detailed one-on-one help and advice from Yoast experts, which is a huge plus for those who need personalized assistance. This support is available 24/7, so you can get help whenever you need it.
One year of customer support is included with the premium version, which can be incredibly valuable for beginners learning SEO. You can email the team with any questions you have about Yoast SEO features.
However, it's worth noting that this support is only available for one year, so you'll need to renew your subscription to keep getting help. If you're using the free version, you can still find plenty of help on the Yoast WordPress support forum.
Here are the key features of Yoast Premium's support:
- Premium forum access
- One-on-one help from Yoast experts
- 24/7 customer support via email
- Access to Yoast SEO Academy courses
The premium support is a valuable feature, especially for those who are new to SEO or facing complex challenges. It's worth considering the cost of the premium version if you need this level of support.
Is Cost-Effective?
Yoast SEO Premium costs $99 for one year, which may not be justifiable for everyone, especially those on a tight budget.
The cost-effectiveness of Yoast Premium is subjective and depends on the user's specific needs and the value derived from its advanced features.
If you need more than the basics, the additional features and tools in Yoast SEO Premium can provide significant advantages, including optimising for multiple focus keywords and advanced redirect management.
However, some users and reviewers have found Yoast SEO Premium not worth the annual fee, as the premium features may not directly enhance SEO.
The value of a tool is not merely in its price tag but also in how effectively it can help you achieve your goals.
The subscription plan for Yoast SEO Premium costs $229 / year, which includes all extensions, but you can only use it on one website.
You'll need to purchase additional subscriptions for each website you want to use it on, which can add up quickly.
All in One SEO's Pro plan, on the other hand, includes up to 10 websites, making it a much better deal if you have multiple sites.
Comparison and Alternatives
If you're considering upgrading to Yoast SEO Premium, you might want to know that it offers a host of extra features, including a redirect manager, content insights tool, social previews, and Google snippet editor.
Some of the key differences between the free and premium versions of Yoast SEO are outlined in the comparison table, which shows that the premium version includes features like multiple focus keywords, social snippet previews, and internal link suggestions.
If you can't afford the premium version of Yoast SEO, there are several free alternatives available, including Squirrly SEO, The SEO Framework, and SEOPress, which offer various features that could serve as replacements or complements to the functionalities in Yoast Premium.
However, these free plugins generally lack automation, leading to increased manual effort and time investment for optimizing websites. They often do not include live customer support, posing a challenge for users needing help with site optimization.
Paid competitors to Yoast SEO Premium include Squirrly SEO, SmartCrawl, and Rank Math, which offer features like AI-powered SEO suggestions, automatic re-crawling by Google, and a broad free feature set with premium plans starting at $79/year.
Here's a brief comparison of some of the paid competitors to Yoast SEO Premium:
Some users have reported finding success with alternative SEO plugins like All in One SEO, which offers a modern and easy-to-use interface, comprehensive support for Schema markup, and more.
Benefits and Value
Yoast SEO Premium offers a range of benefits that can improve your website's search engine rankings and overall performance.
Automated SEO audits in Yoast Premium allow for consistent checks on SEO health, ensuring that SEO strategies evolve alongside changing search engine algorithms. This helps you stay on top of your SEO game and make data-driven decisions.
One of the key benefits of Yoast SEO Premium is its ability to optimize for synonyms and related keywords, allowing for more comprehensive content strategies. This can lead to better on-page SEO and potentially improved search rankings.
The plugin's advanced tools enable quick and efficient optimisations, saving you time on your SEO tasks. With Yoast Premium, you can streamline your SEO workflow and focus on creating high-quality content.
Here are some of the key features of Yoast Premium that contribute to its value:
- Content analysis and optimisation tools help ensure content is perpetually optimised for search engines.
- Automated SEO audits in Yoast Premium allow for consistent checks on SEO health.
- Focus keyword export feature aids in developing a robust, long-term keyword strategy.
- Integration with Google Analytics and Search Console provides detailed insights into search performance.
- Internal linking suggestions help improve site structure.
- The orphaned content tool identifies and fixes content that is not linked to from other pages on the website.
By using Yoast SEO Premium, you can produce content that complies with current SEO best practices and contributes to sustained search engine rankings.
Frequently Asked Questions
Is Yoast SEO free for WordPress?
Yes, Yoast SEO is free for WordPress, offering essential SEO management tools. Upgrade to Yoast SEO Premium for even more advanced features and functionality.
Sources
- https://10web.io/blog/yoast-premium-vs-free/
- https://azibyaqoob.com/yoast-seo-free-vs-yoast-seo-premium-full-review/
- https://www.baldwindigital.ie/yoast-premium-vs-free-is-yoast-premium-worth-it
- https://www.wpbeginner.com/opinion/yoast-seo-vs-all-in-one-seo-pack-which-is-the-best-wordpress-seo-plugin/
- https://kinsta.com/partners/yoast/
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